Optimizing your Keywords

Looking to optimize your keywords? Need to know how popular your keywords are? This handy little Search Term Suggestion Tool will find great keywords to help promote your site.

Search Term Suggestion is a free tool that produces a list of relevant search terms that match with your keyword.
Knowing what exact search phrases customers use to find your products or services enables you to maximize the available search engine traffic.
http://www.addme.com/keywordsuggest.htm

I tried it out by typing in "Marketing" and got the following results!

Looking for High-Dollar Keywords?

Photo by Catherine
I just found a handy little tool - Free Google Adsense Keywords & YPN Keywords Search Tool! Check it out -

Iotaweb.org offers free Google Adsense keywords and Yahoo Publisher's Network (YPN) Keywords. With the ability to search a growing database of tens of thousands of high-dollar Adsense keywords, Iotaweb allows publishers to find the keywords and key phrases that will allow them to focus their content to monetize their site most effectively.

They say the prices fluctuate constantly, but I tried putting my some of my keywords just to see how it worked.

Adsense came back at $ 21.64!
Blogger had no value.
Blogger Hacks had no value.
Earnings came back with "Earnings Conference Call" for $3.30.
Keywords had no value.
Marketing came back with a wholelist of words, such as
Direct Marketing Software - $12.17
Email Marketing - $11.40
Email Marketing Software - $10.25
Keyword Marketing - $8.15
SEO tools had no value, but SEO was $1.88.

Recent Keyword Searches: marketing add url, marketing on a shoe string, shoestring marketing, average hits of keywords, page views earnings,post rating widget blogger, backlink widget, the best today's earning in adsense, blogger hack meta description posts, # 1 on google

Page 1 on Google in 22 days!

I am sure, like me, you receive those emails about how they will help get your site to the top of page 1 on Google, for just a small fee. I have seen anywhere from $100 to $4,500 quoted!

Be first on MSN, GOOGLE, YAHOO ..
"Without being seen first on the search engines, your site can be little more than a glorified business card"
"If you're seen first on the major search engines, chances are you're the one people will call first. It's that simple."

Once, when I had pnemonia, and my website host suddenly changed my URL (this was in my pre-domain days of borntolove.com) - I broke down, and paid someone $99 to get me re-listed quickly - or so I thought...

Didn't make one bit of difference! I was so angry. So, as soon as I got better, I went back to my slow but sure method of submitting my site individually myself to the various search engines and waiting. And yes, it worked well for me, as it always did.

So I created this Marketing on a Shoestring blog on January 3/08, more to keep track of my marketing efforts and blog hacks than anything else. I did nothing, spent nothing, to promote it.

On January 4th, I received my first comment! A few days later, Blogger Templates (gave me 199 hits so far) added my link to my Blogger Hack: Three Columns, Any Browser on their site. Every day I post a new post, they update my link!

Insight Of Nothingness offered free links to 50 blogs, and I was fortunate to get 4 of my blogs added on the list.

So I decided to list the Marketing blog, along with my other blogs at BlogCatalog.com (11 hits), Zimbo.com (2 hits), Sitehoppin.com (17 hits), MyBlogLog.com (2 hits), DotDashCreate.com (18 hits) and Bumpzee.com (0 hits). Added a stats counter from Statscounter.com.

Still hadn't gotten around to listing it on any of the search engines, it was still too new. So I thought the other day, I would just check for search engine hits on my Recent Keyword Activity page of StatsCounter. And discovered I actually already had 13 Google hits!

So I click on some of the links to see where I am at, and find the following:

Date______Name____________ Query_________
Jan 6 -- blogsearch.google.com -- link:http://dzrbenson.com/blog/
- My Recent Keyword Search Increases Hits article is on page 1, 2nd listing down!

Jan 12 -- www.google.com -- hack three
-- My Marketing on a Shoestring: Blogger Hack: Three Columns, Any Browser article is on page 1, 2nd listing down, AND the coveted indented second entry Marketing on a Shoestring : Marketing on a Shoestring underneath.

Jan 15 -- blogsearch.google.com -- blogged find better blogs
- My Recent Keyword Search Increases Hits article comes up as
"Results 1 - 1 of about 1 for blogged "find better blogs"."

Jan 18 -- www.google.co.uk -- dotdashcreate.com
- My Marketing on a Shoestring: 1/6/08 - 1/13/08 article comes up on page 1, 9th listing down.

Jan 23 -- www.google.com -- marketing tip white space
- My Marketing on a Shoestring article comes up on page 1, 3rd listing down.

No, not every listing made it to page 1, but 5 out of 13 isn't bad and none were further back then page 2.

Considering I still haven't spent much time (and absolutely NO money) promoting the blog, AND it's only 23 days old - I am impressed with my little blog!

Recent Keyword Search Increases Hits

I did a little experiment, by adding the links to recent keyword searches from my StatsCounter account to the bottom of my posts, in each of my many blogs, as of December 24, 2007.

Let's use my Pregnancy Stories blog as an example: Prior to this my average page loads was 343, unique visitors was 169, first time visitor was 139, and returning visitors was 30.


Immediately I saw a difference, but decided to put it down to the holidays and many people getting new computers for Christmas. But after one month, the increase has continued.

Average page loads has increased to 692, unique visitors to 299, first time visitors to 250, and returning visitors to 50.


What I did was I went to my Recent Keyword Activity in StatsCounter for each blog, highlighted a keyword search, copy (CTRL-C)and pasted (CTRL-V) the link to the blog: blogger page elements - this easily copied the link as well as the words to my blog in one step.

For the Pregnancy Stories By Age blog, I put 5 keyword search links in a small font at the bottom of each post, and kept to my daily habit of 5 story posts each day. (For the other blogs, I added 10 links and posted once a day)

Now, I also started adding more links in the body of my posts, linking words to Wikipedia pages or revelent articles or sites. This can be harder to do with the pregnancy stories, as few words were appropriate to use, but the other blogs, such as You Can Get Pregnant in Your 40's and Life Begins... worked much better for this method.

Of course, this also affected my Goodle Adsense clicks and earnings.
From Dec13-24, average daily clicks was 36, average daily earnings $7.20
From Jan 8-13th, average daily clicks was 70, average daily earnings $11.43

Why did this work? Well, since people found my blogs with these words, they are obviously relevant and targeted. Targeted keywords generate targeted visitors, and targeted visitors are much more likely to be active while on the pages of your website.

More stats on my busier blogs:

Frugal Baby Tips:
Dec 13-24/08 - Average: 31 Page Loads, 17 Unique Visitors, 16 1st Time Visitors, 1 Returning Visitors
Jan 8-22/08 - Average: 58 Page Loads, 35 Unique Visitors, 32 1st Time Visitors, 3 Returning Visitors

Life Begins...:
Dec 13-24/08 - Average: 32 Page Loads, 29 Unique Visitors, 27 1st Time Visitors, 3 Returning Visitors
Jan 8-22/08 - Average: 65 Page Loads, 54 Unique Visitors, 50 1st Time Visitors, 4 Returning Visitors

You Can Get Pregnant in Your 40's:
Dec 13-24/08 - Average: 112 Page Loads, 77 Unique Visitors, 66 1st Time Visitors, 11 Returning Visitors
Jan 8-22/08 - Average: 212 Page Loads, 157 Unique Visitors, 137 1st Time Visitors, 19 Returning Visitors

Stories of Pregnancy & Birth Over 44y:
Dec 13-24/08 - Average: 375 Page Loads, 249 Unique Visitors, 176 1st Time Visitors, 73 Returning Visitors
Jan 8-22/08 - Average: 602 Page Loads, 383 Unique Visitors, 287 1st Time Visitors, 96 Returning Visitors

Pregnancy Stories By Age:
Dec 13-24/08 - Average: 343 Page Loads, 169 Unique Visitors, 139 1st Time Visitors, 30 Returning Visitors
Jan 8-22/08 - Average: 692 Page Loads, 299 Unique Visitors, 250 1st Time Visitors, 50 Returning Visitors

I haven't even promoted this Marketing blog yet, since it is still so new, only 22 days old. But already it has come up 10 times in the Google search engines, so I will try adding the Recent Searches links here as well.

Recent Keyword Searches: blogger page elements, dotdashcreate.com, shoestring marketing, blogger hacks, #header .description { blogger fix, blogged find better blogs, blogger hack, float hack ie6 three column, hack three, link:http://dzrbenson.com/blog/